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Debabrata Talukdar

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Journal Articles

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2016
[j5]
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  - journals/mansci/SeenivasanST16
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  - https://dblp.org/rec/journals/mansci/SeenivasanST16
Satheesh Seenivasan, K. Sudhir, Debabrata Talukdar:
Do Store Brands Aid Store Loyalty? Manag. Sci. 62(3): 802-816 (2016)
2015
[j4]
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  - journals/mansci/HariharanBT15
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Vijay Ganesh Hariharan, Ram Bezawada, Debabrata Talukdar:
Aggregate Impact of Different Brand Development Strategies. Manag. Sci. 61(5): 1164-1182 (2015)
[j3]
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  - journals/mktsci/SudhirT15
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K. Sudhir, Debabrata Talukdar:
The "Peter Pan Syndrome" in Emerging Markets: The Productivity-Transparency Trade-off in IT Adoption. Mark. Sci. 34(4): 500-521 (2015)
2011
[j2]
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  - journals/cais/TalukdarG11
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Debabrata Talukdar, Dinesh K. Gauri:
Home Internet Access and Usage in the USA: Trends in the Socio-Economic Digital Divide. Commun. Assoc. Inf. Syst. 28: 7 (2011)
2001
[j1]
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  - journals/ijecommerce/RatchfordTL01
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Brian T. Ratchford, Debabrata Talukdar, Myung-Soo Lee:
A Model of Consumer Choice of the Internet as an Information Source. Int. J. Electron. Commer. 5(3): 7-21 (2001)

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