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Journal Articles
- 2024
[j12]Ilyoo Barry Hong
, Minjae Kim:
Understanding the influence of a host's guest perceptions on sharing intention on the airbnb platform: A signaling theory perspective. Telematics Informatics 87: 102096 (2024)- 2021
- [j11]Jieun Lee, Ilyoo Barry Hong:
The Influence of Situational Constraints on Consumers' Evaluation and Use of Online Reviews: A Heuristic-Systematic Model Perspective. J. Theor. Appl. Electron. Commer. Res. 16(5): 1517-1536 (2021) - 2020
- [j10]Ilyoo Barry Hong:
Predicting user-level marketing performance of location-based social networking sites. J. Comput. Inf. Syst. 60(3): 212-222 (2020) - 2019
- [j9]Jieun Lee, Ilyoo B. Hong:
Consumer's Electronic Word-of-Mouth Adoption: The Trust Transfer Perspective. Int. J. Electron. Commer. 23(4): 595-627 (2019) - [j8]Ilyoo Barry Hong:
Understanding and Predicting Behavioral Intention to Adopt Mobile Banking: The Korean Experience. J. Glob. Inf. Manag. 27(3): 182-202 (2019) - 2018
- [j7]Ilyoo B. Hong:
Building Initial Trust in an Intermediary in B2C Online Marketplaces: The Korean Evidence From Interpark.com. J. Glob. Inf. Manag. 26(2): 27-47 (2018) - 2016
- [j6]Jieun Lee, Ilyoo B. Hong:
Predicting positive user responses to social media advertising: The roles of emotional appeal, informativeness, and creativity. Int. J. Inf. Manag. 36(3): 360-373 (2016) - 2015
- [j5]Ilyoo B. Hong:
Understanding the consumer's online merchant selection process: The roles of product involvement, perceived risk, and trust expectation. Int. J. Inf. Manag. 35(3): 322-336 (2015) - 2013
- [j4]Ilyoo B. Hong, Hoon S. Cha:
The mediating role of consumer trust in an online merchant in predicting purchase intention. Int. J. Inf. Manag. 33(6): 927-939 (2013) - 2011
- [j3]Ilyoo B. Hong, Hwihyung Cho:
The impact of consumer trust on attitudinal loyalty and purchase intentions in B2C e-marketplaces: Intermediary trust vs. seller trust. Int. J. Inf. Manag. 31(5): 469-479 (2011) - 2007
- [j2]Ilyoo B. Hong:
A survey of web site success metrics used by Internet-dependent organizations in Korea. Internet Res. 17(3): 272-290 (2007) - 2002
- [j1]Ilyoo B. Hong:
A new framework for interorganizational systems based on the linkage of participants' roles. Inf. Manag. 39(4): 261-270 (2002)
Conference and Workshop Papers
- 1998
- [c1]Ilyoo B. Hong, Changsu Kim:
Toward a New Framework for Interorganizational Systems: A Network Configuration Perspective. HICSS (4) 1998: 92-101
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