default search action
Google
Google Scholar
Semantic Scholar
Internet Archive Scholar
CiteSeerX
ORCIDHarikesh S. Nair
Person information
Refine list
refinements active!
zoomed in on ?? of ?? records
view refined list in
export refined list as
Journal Articles
- 2024
[j8]Joonhyuk Yang
, Navdeep S. Sahni, Harikesh S. Nair, Xi Xiong:
Advertising as Information for Ranking E-Commerce Search Listings. Mark. Sci. 43(2): 360-377 (2024)- 2020
- [j7]Navdeep S. Sahni, Harikesh S. Nair:
Sponsorship Disclosure and Consumer Deception: Experimental Evidence from Native Advertising in Mobile Search. Mark. Sci. 39(1): 5-32 (2020) - 2018
- [j6]Dokyun Lee, Kartik Hosanagar, Harikesh S. Nair:
Advertising Content and Consumer Engagement on Social Media: Evidence from Facebook. Manag. Sci. 64(11): 5105-5131 (2018) - 2017
- [j5]Harikesh S. Nair, Sanjog Misra, William J. Hornbuckle IV, Ranjan Mishra, Anand Acharya:
Big Data and Marketing Analytics in Gaming: Combining Empirical Models and Field Experimentation. Mark. Sci. 36(5): 699-725 (2017) - 2013
- [j4]Scott K. Shriver, Harikesh S. Nair, Reto Hofstetter:
Social Ties and User-Generated Content: Evidence from an Online Social Network. Manag. Sci. 59(6): 1425-1443 (2013) - 2011
- [j3]Pradeep K. Chintagunta, Harikesh S. Nair:
Structural Workshop Paper - Discrete-Choice Models of Consumer Demand in Marketing. Mark. Sci. 30(6): 977-996 (2011) - [j2]Wesley R. Hartmann, Harikesh S. Nair, Sridhar Narayanan:
Identifying Causal Marketing Mix Effects Using a Regression Discontinuity Design. Mark. Sci. 30(6): 1079-1097 (2011) - 2010
- [j1]Wesley R. Hartmann, Harikesh S. Nair:
Retail Competition and the Dynamics of Demand for Tied Goods. Mark. Sci. 29(2): 366-386 (2010)
Conference and Workshop Papers
- 2023
- [c3]Carlos Carrion, Zenan Wang, Harikesh S. Nair, Xianghong Luo, Yulin Lei, Peiqin Gu, Xiliang Lin, Wenlong Chen, Junsheng Jin, Fanan Zhu, Changping Peng, Yongjun Bao, Zhangang Lin, Weipeng Yan, Jingping Shao:
Blending Advertising with Organic Content in E-commerce via Virtual Bids. AAAI 2023: 15476-15484 - 2021
- [c2]Tong Geng, Xiliang Lin, Harikesh S. Nair, Jun Hao, Bin Xiang, Shurui Fan:
Comparison Lift: Bandit-based Experimentation System for Online Advertising. AAAI 2021: 15117-15126 - 2020
- [c1]Tong Geng, Xiliang Lin, Harikesh S. Nair:
Online Evaluation of Audiences for Targeted Advertising via Bandit Experiments. AAAI 2020: 13273-13279
Informal and Other Publications
- 2022
- [i6]Wenjia Ba, J. Michael Harrison, Harikesh S. Nair:
Advertising Media and Target Audience Optimization via High-dimensional Bandits. CoRR abs/2209.08403 (2022) - 2021
- [i5]Carlos Carrion, Zenan Wang, Harikesh S. Nair, Xianghong Luo, Yulin Lei, Xiliang Lin, Wenlong Chen, Qiyu Hu, Changping Peng, Yongjun Bao, Weipeng Yan:
Blending Advertising with Organic Content in E-Commerce: A Virtual Bids Optimization Approach. CoRR abs/2105.13556 (2021) - 2020
- [i4]Tong Geng, Xiliang Lin, Harikesh S. Nair, Jun Hao, Bin Xiang, Shurui Fan:
Comparison Lift: Bandit-based Experimentation System for Online Advertising. CoRR abs/2009.07899 (2020) - 2019
- [i3]Ruihuan Du, Yu Zhong, Harikesh S. Nair, Bo Cui, Ruyang Shou:
Causally Driven Incremental Multi Touch Attribution Using a Recurrent Neural Network. CoRR abs/1902.00215 (2019) - [i2]Tong Geng, Xiliang Lin, Harikesh S. Nair:
Online Evaluation of Audiences for Targeted Advertising via Bandit Experiments. CoRR abs/1907.02178 (2019) - [i1]Caio Waisman, Harikesh S. Nair, Carlos Carrion, Nan Xu:
Online Inference for Advertising Auctions. CoRR abs/1908.08600 (2019)
Coauthor Index
manage site settings
To protect your privacy, all features that rely on external API calls from your browser are turned off by default. You need to opt-in for them to become active. All settings here will be stored as cookies with your web browser. For more information see our F.A.Q.
Unpaywalled article links
Add open access links from 
to the list of external document links (if available).
Privacy notice: By enabling the option above, your browser will contact the API of unpaywall.org to load hyperlinks to open access articles. Although we do not have any reason to believe that your call will be tracked, we do not have any control over how the remote server uses your data. So please proceed with care and consider checking the Unpaywall privacy policy.
Archived links via Wayback Machine
For web page which are no longer available, try to retrieve content from the 
of the Internet Archive (if available).
Privacy notice: By enabling the option above, your browser will contact the API of archive.org to check for archived content of web pages that are no longer available. Although we do not have any reason to believe that your call will be tracked, we do not have any control over how the remote server uses your data. So please proceed with care and consider checking the Internet Archive privacy policy.
Reference lists
Add a list of references from 
, 
, and 
to record detail pages.
load references from crossref.org and opencitations.net
Privacy notice: By enabling the option above, your browser will contact the APIs of crossref.org, opencitations.net, and semanticscholar.org to load article reference information. Although we do not have any reason to believe that your call will be tracked, we do not have any control over how the remote server uses your data. So please proceed with care and consider checking the Crossref privacy policy and the OpenCitations privacy policy, as well as the AI2 Privacy Policy covering Semantic Scholar.
Citation data
Add a list of citing articles from and to record detail pages.
load citations from opencitations.net
Privacy notice: By enabling the option above, your browser will contact the API of opencitations.net and semanticscholar.org to load citation information. Although we do not have any reason to believe that your call will be tracked, we do not have any control over how the remote server uses your data. So please proceed with care and consider checking the OpenCitations privacy policy as well as the AI2 Privacy Policy covering Semantic Scholar.
OpenAlex data
Load additional information about publications from 
.
Privacy notice: By enabling the option above, your browser will contact the API of openalex.org to load additional information. Although we do not have any reason to believe that your call will be tracked, we do not have any control over how the remote server uses your data. So please proceed with care and consider checking the information given by OpenAlex.
last updated on 2024-11-05 22:00 CET by the dblp team
all metadata released as open data under CC0 1.0 license
see also: Terms of Use | Privacy Policy | Imprint
dblp was originally created in 1993 at:
since 2018, dblp has been operated and maintained by:
the dblp computer science bibliography is funded and supported by:
