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"Reselling or marketplace channel? A manufacturer's strategic ..."

Yuan Shi et al. (2024)

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DOI: 10.1016/J.ELERAP.2023.101353

access: closed

type: Journal Article

metadata version: 2024-02-16

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  - https://dblp.org/rec/journals/ecra/ShiHCCC24
Yuan Shi, Lan Huang, Meng Chen, Yiji Cai, Lap Keung Chu:
Reselling or marketplace channel? A manufacturer's strategic decisions for differentiated brands considering channel's service level. Electron. Commer. Res. Appl. 63: 101353 (2024)

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