"Konsequenzen der BGH-Trias zum Influencer-Marketing: Verträge, ..."

Stefanie Lefeldt, Markus Heins, Sebastian Laoutoumai (2022)

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DOI: 10.9785/CR-2022-380213

access: closed

type: Journal Article

metadata version: 2022-04-07

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Stefanie Lefeldt, Markus Heins, Sebastian Laoutoumai:
Konsequenzen der BGH-Trias zum Influencer-Marketing: Verträge, Medienrecht und Überkennzeichnung - Zugleich Besprechung zur Entscheidungstrias des BGH v. 9.9.2021 in den Verfahren Az. I ZR 90/20, I ZR 125/20 und I ZR 126/20. Comput. und Recht 38(2): 100-105 (2022)

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