"The Impact of CRM Infrastructural and Cultural Resources and Capabilities ..."

Fahed Al-Duwailah, Maged Ali, Mutaz M. Al-Debei (2015)

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DOI: —

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type: Conference or Workshop Paper

metadata version: 2015-12-14

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Fahed Al-Duwailah, Maged Ali, Mutaz M. Al-Debei:
The Impact of CRM Infrastructural and Cultural Resources and Capabilities on Business Performance: An Application of the Resource-based View in the Mobile Telecommunications Industry. ECIS 2015

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