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BibTeX record journals/ecra/YangZZJCD19
@article{DBLP:journals/ecra/YangZZJCD19, author = {Zhi Yang and Yu Zheng and Yufei Zhang and Yanhui Jiang and Hua{-}Tung Chao and Shuh{-}Chyi Doong}, title = {Bipolar influence of firm-generated content on customers' offline purchasing behavior: {A} field experiment in China}, journal = {Electron. Commer. Res. Appl.}, volume = {35}, year = {2019}, url = {https://doi.org/10.1016/j.elerap.2019.100844}, doi = {10.1016/J.ELERAP.2019.100844}, timestamp = {Mon, 26 Oct 2020 08:28:29 +0100}, biburl = {https://dblp.org/rec/journals/ecra/YangZZJCD19.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
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