James G. Shanahan

◀ ▶ joint publications with Narayan L. Bhamidipati

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Publications

2022
[c26]
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Joel Barajas, Narayan Bhamidipati, James G. Shanahan:
Online Advertising Incrementality Testing: Practical Lessons, Paid Search and Emerging Challenges. ECIR (2) 2022: 575-581
2021
[c25]
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Joel Barajas, Narayan Bhamidipati, James G. Shanahan:
Online Advertising Incrementality Testing: Practical Lessons And Emerging Challenges. CIKM 2021: 4838-4841
[c24]
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Joel Barajas, Narayan Bhamidipati, James G. Shanahan:
Online Advertising Incrementality Testing And Experimentation: Industry Practical Lessons. KDD 2021: 4027-4028

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