BibTeX record journals/mktsci/ShinMH12

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@article{DBLP:journals/mktsci/ShinMH12,
  author       = {Sangwoo Shin and
                  Sanjog Misra and
                  Dan Horsky},
  title        = {Disentangling Preferences and Learning in Brand Choice Models},
  journal      = {Mark. Sci.},
  volume       = {31},
  number       = {1},
  pages        = {115--137},
  year         = {2012},
  url          = {https://doi.org/10.1287/mksc.1110.0680},
  doi          = {10.1287/MKSC.1110.0680},
  timestamp    = {Thu, 14 May 2020 22:25:58 +0200},
  biburl       = {https://dblp.org/rec/journals/mktsci/ShinMH12.bib},
  bibsource    = {dblp computer science bibliography, https://dblp.org}
}
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