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BibTeX record journals/mansci/YeAH15
@article{DBLP:journals/mansci/YeAH15, author = {Shengqi Ye and G{\"{o}}ker Aydin and Shanshan Hu}, title = {Sponsored Search Marketing: Dynamic Pricing and Advertising for an Online Retailer}, journal = {Manag. Sci.}, volume = {61}, number = {6}, pages = {1255--1274}, year = {2015}, url = {https://doi.org/10.1287/mnsc.2014.1915}, doi = {10.1287/MNSC.2014.1915}, timestamp = {Fri, 18 Sep 2020 15:06:02 +0200}, biburl = {https://dblp.org/rec/journals/mansci/YeAH15.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
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