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BibTeX record journals/ijhci/SalminenKKJJ21
@article{DBLP:journals/ijhci/SalminenKKJJ21, author = {Joni Salminen and Ilkka Kaate and Ahmed Mohamed Sayed Kamel and Soon{-}Gyo Jung and Bernard J. Jansen}, title = {How Does Personification Impact Ad Performance and Empathy? An Experiment with Online Advertising}, journal = {Int. J. Hum. Comput. Interact.}, volume = {37}, number = {2}, pages = {141--155}, year = {2021}, url = {https://doi.org/10.1080/10447318.2020.1809246}, doi = {10.1080/10447318.2020.1809246}, timestamp = {Fri, 29 Jul 2022 21:55:23 +0200}, biburl = {https://dblp.org/rec/journals/ijhci/SalminenKKJJ21.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
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