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BibTeX record journals/ecr/KeyzerDP23
@article{DBLP:journals/ecr/KeyzerDP23, author = {Freya De Keyzer and Nathalie Dens and Patrick De Pelsmacker}, title = {The processing of native advertising compared to banner advertising: an eye-tracking experiment}, journal = {Electron. Commer. Res.}, volume = {23}, number = {3}, pages = {1921--1940}, year = {2023}, url = {https://doi.org/10.1007/s10660-021-09523-7}, doi = {10.1007/S10660-021-09523-7}, timestamp = {Sat, 28 Oct 2023 13:59:18 +0200}, biburl = {https://dblp.org/rec/journals/ecr/KeyzerDP23.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
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