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BibTeX record conf/pacis/ShaoPZW19
@inproceedings{DBLP:conf/pacis/ShaoPZW19, author = {Zhen Shao and Zhengyuan Pan and Rui Zhao and Jiandong Wang}, editor = {Kwok Kee Wei and Wayne Wei Huang and Jae Kyu Lee and Dongming Xu and James J. Jiang and Hee{-}Woong Kim}, title = {Examining Individuals' Ads Click Intention in the Wechat Moments: {A} Lens of Elaboration Likelihood Model}, booktitle = {23rd Pacific Asia Conference on Information Systems, {PACIS} 2019, X'ian, China, July 8-12, 2019}, pages = {22}, year = {2019}, url = {https://aisel.aisnet.org/pacis2019/22}, timestamp = {Fri, 06 Aug 2021 15:04:59 +0200}, biburl = {https://dblp.org/rec/conf/pacis/ShaoPZW19.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
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