BibTeX record conf/amcis/WuC16

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@inproceedings{DBLP:conf/amcis/WuC16,
  author       = {Ya{-}Ling Wu and
                  Pei{-}Chun Chen},
  title        = {The Synesthesia effects of Online Advertising Stimulus Design on Word-of-Mouth
                  and Purchase Intention: From the Perspective of Consumer Olfactory
                  and Gustatory},
  booktitle    = {22nd Americas Conference on Information Systems, {AMCIS} 2016, San
                  Diego, CA, USA, August 11-14, 2016},
  publisher    = {Association for Information Systems},
  year         = {2016},
  url          = {http://aisel.aisnet.org/amcis2016/HCI/Presentations/15},
  timestamp    = {Tue, 23 May 2017 14:11:43 +0200},
  biburl       = {https://dblp.org/rec/conf/amcis/WuC16.bib},
  bibsource    = {dblp computer science bibliography, https://dblp.org}
}
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