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@article{DBLP:journals/wias/KameswariRBOCBHG24,
  author       = {Jada Kameswari and
                  P. Ramesh and
                  Veena Bhavikatti and
                  B. Omnamasivaya and
                  Gorli Chaitanya and
                  Tejeswani Bastray and
                  Sony Hiremath and
                  G. Santhoshi Gondesi},
  title        = {Analyzing the role of big data and its effects on the retail industry},
  journal      = {Web Intell.},
  volume       = {22},
  number       = {1},
  pages        = {45--63},
  year         = {2024}
}
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