"Einführung von IT-Systemen für das Customer Relationship ..."

Benedikt Schumm (2020)

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Benedikt Schumm:
Einführung von IT-Systemen für das Customer Relationship Management in kleinen und mittleren Unternehmen: ein Modell zur Konfiguration unternehmensspezifischer Vorgehensmodelle. Catholic University of Eichstätt-Ingolstadt, Germany, Verlag Dr. Kovač 2020, ISBN 978-3-339-11634-5

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