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"The Construction of Interpersonal Meanings in the iPhone 1 Product Launch ..."

Huiyu Zhang et al. (2021)

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DOI: 10.1109/TPC.2021.3058032

access: closed

type: Journal Article

metadata version: 2021-04-29

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Huiyu Zhang, Jieyun Feng, Yuanhong Wei, Jiayu Xia:
The Construction of Interpersonal Meanings in the iPhone 1 Product Launch Presentation: Integrating Verbal and Visual Semiotics. IEEE Trans. Prof. Commun. 64(1): 3-22 (2021)

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