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"Why give away something for nothing? Investigating virtual goods pricing ..."

Sulin Ba et al. (2010)

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DOI: 10.1145/1877725.1877729

access: closed

type: Journal Article

metadata version: 2020-08-12

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Sulin Ba, Dan Ke, Jan Stallaert, Zhongju Zhang:
Why give away something for nothing? Investigating virtual goods pricing and permission strategies. ACM Trans. Manag. Inf. Syst. 1(1): 4:1-4:22 (2010)

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