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"Segmenting Customers from Population to Individuals: Does 1-to-1 Keep Your ..."
Tianyi Jiang, Alexander Tuzhilin (2006)
- Tianyi Jiang, Alexander Tuzhilin:
Segmenting Customers from Population to Individuals: Does 1-to-1 Keep Your Customers Forever? IEEE Trans. Knowl. Data Eng. 18(10): 1297-1311 (2006)
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