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"Promotion Decisions Under Asymmetric Demand-Generation Information: ..."
Pingping Chen et al. (2019)
- Pingping Chen, Yingchen Yan, Geni Xu, Ruiqing Zhao:
Promotion Decisions Under Asymmetric Demand-Generation Information: Self-Operated, Online-Platform and Offline-Outlet Strategies. IEEE Trans. Fuzzy Syst. 27(5): 928-942 (2019)
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