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"Who Should Provide the Demand-Enhancing Service? Retailer Strategies on ..."
Junjin Wang et al. (2024)
- Junjin Wang
, Jiaguo Liu
, Tsan-Ming Choi
, Xiaohang Yue
:
Who Should Provide the Demand-Enhancing Service? Retailer Strategies on Service Provision in Competitive Channels. IEEE Trans. Engineering Management 71: 2896-2910 (2024)
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