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"Attractiveness of augmented reality to consumers."

Tomasz Grzegorczyk, Rafal Sliwinski, Joanna Kaczmarek (2019)

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DOI: 10.1080/09537325.2019.1603368

access: closed

type: Journal Article

metadata version: 2023-05-03

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  - https://dblp.org/rec/journals/taasm/GrzegorczykSK19
Tomasz Grzegorczyk, Rafal Sliwinski, Joanna Kaczmarek:
Attractiveness of augmented reality to consumers. Technol. Anal. Strateg. Manag. 31(11): 1257-1269 (2019)

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