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"The Impact of Broadcasters' Emotions and Interaction Rituals on ..."
Li Chen, Hui Zhu, Jia-Hui Xie (2025)
- Li Chen, Hui Zhu, Jia-Hui Xie:
The Impact of Broadcasters' Emotions and Interaction Rituals on Viewers' Purchase Intention. Pac. Asia J. Assoc. Inf. Syst. 17(3): 6 (2025)

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