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"When Is a New Thing a Good Thing? Technological Change, Product Form ..."
Violina P. Rindova, Antoaneta P. Petkova (2007)
- Violina P. Rindova, Antoaneta P. Petkova:
When Is a New Thing a Good Thing? Technological Change, Product Form Design, and Perceptions of Value for Product Innovations. Organ. Sci. 18(2): 217-232 (2007)
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