Stop the war!

Остановите войну!

for scientists:

default search action

combined dblp search
author search
venue search
publication search

ask others

"The utilitarian and hedonic value of immersive experiences on WeChat: ..."

Inma Rodríguez-Ardura, Antoni Meseguer-Artola, Qian Fu (2024)

> Home

Details and statistics

DOI: 10.1108/OIR-04-2022-0208

access: closed

type: Journal Article

metadata version: 2024-04-01

- view
  - electronic edition via DOI
  - unpaywalled version
  authority control:
- export record
  dblp key:
  - journals/oir/RodriguezArduraMF24
- ask others
- share record
  persistent URL:
  - https://dblp.org/rec/journals/oir/RodriguezArduraMF24
Inma Rodríguez-Ardura, Antoni Meseguer-Artola, Qian Fu:
The utilitarian and hedonic value of immersive experiences on WeChat: examining a dual mediation path leading to users' stickiness and the role of social norms. Online Inf. Rev. 48(2): 229-256 (2024)

a service of

manage site settings

To protect your privacy, all features that rely on external API calls from your browser are turned off by default. You need to opt-in for them to become active. All settings here will be stored as cookies with your web browser. For more information see our F.A.Q.