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"Exploring factors affecting the adoption and continuance of online games ..."
Byeng-Hee Chang, Seung-Eun Lee, Byoung-Sun Kim (2006)
- Byeng-Hee Chang, Seung-Eun Lee, Byoung-Sun Kim:
Exploring factors affecting the adoption and continuance of online games among college students in South Korea: Integrating uses and gratification and diffusion of innovation approaches. New Media Soc. 8(2): 295-319 (2006)
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