"Loyalty Program Liabilities and Point Values."

So Yeon Chun, Dan Andrei Iancu, Nikolaos Trichakis (2020)

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DOI: 10.1287/MSOM.2018.0748

access: closed

type: Journal Article

metadata version: 2020-10-01

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So Yeon Chun, Dan Andrei Iancu, Nikolaos Trichakis:
Loyalty Program Liabilities and Point Values. Manuf. Serv. Oper. Manag. 22(2): 257-272 (2020)

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