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"Ancillary Services in Targeted Advertising: From Prediction to Prescription."

Alison Borenstein et al. (2023)

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DOI: 10.1287/MSOM.2020.0491

access: closed

type: Journal Article

metadata version: 2024-04-01

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  - journals/msom/BorensteinMPPSLL23
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  - https://dblp.org/rec/journals/msom/BorensteinMPPSLL23
Alison Borenstein, Ankit Mangal, Georgia Perakis, Stefan Poninghaus, Divya Singhvi, Omar Skali Lami, Jiong Wei Lua:
Ancillary Services in Targeted Advertising: From Prediction to Prescription. Manuf. Serv. Oper. Manag. 25(4): 1285-1303 (2023)

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