"Complementary Goods: Creating, Capturing, and Competing for Value."

Taylan Yalcin et al. (2013)

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DOI: 10.1287/MKSC.2013.0785

access: closed

type: Journal Article

metadata version: 2020-05-14

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Taylan Yalcin, Elie Ofek, Oded Koenigsberg, Eyal Biyalogorsky:
Complementary Goods: Creating, Capturing, and Competing for Value. Mark. Sci. 32(4): 554-569 (2013)

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