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"Online Product Opinions: Incidence, Evaluation, and Evolution."

Wendy W. Moe, David A. Schweidel (2012)

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DOI: 10.1287/MKSC.1110.0662

access: closed

type: Journal Article

metadata version: 2020-05-14

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  - https://dblp.org/rec/journals/mktsci/MoeS12
Wendy W. Moe, David A. Schweidel:
Online Product Opinions: Incidence, Evaluation, and Evolution. Mark. Sci. 31(3): 372-386 (2012)

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