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"A Direct Utility Model for Asymmetric Complements."

Sanghak Lee, Jaehwan Kim, Greg M. Allenby (2013)

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DOI: 10.1287/MKSC.2013.0782

access: closed

type: Journal Article

metadata version: 2021-10-14

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  - https://dblp.org/rec/journals/mktsci/LeeKA13
Sanghak Lee, Jaehwan Kim, Greg M. Allenby:
A Direct Utility Model for Asymmetric Complements. Mark. Sci. 32(3): 454-470 (2013)

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