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"Simultaneous or Sequential? Search Strategies in the U.S. Auto Insurance ..."

Elisabeth Honka, Pradeep Chintagunta (2017)

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DOI: 10.1287/MKSC.2016.0995

access: closed

type: Journal Article

metadata version: 2022-12-07

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Elisabeth Honka, Pradeep Chintagunta:
Simultaneous or Sequential? Search Strategies in the U.S. Auto Insurance Industry. Mark. Sci. 36(1): 21-42 (2017)

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