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"Navigating Local Environments with Global Strategies: A Contingency Model ..."

Rajdeep Grewal, Murali Chandrashekaran, F. Robert Dwyer (2008)

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DOI: 10.1287/MKSC.1070.0353

access: closed

type: Journal Article

metadata version: 2020-05-14

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  - journals/mktsci/GrewalCD08
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  - https://dblp.org/rec/journals/mktsci/GrewalCD08
Rajdeep Grewal, Murali Chandrashekaran, F. Robert Dwyer:
Navigating Local Environments with Global Strategies: A Contingency Model of Multinational Subsidiary Performance. Mark. Sci. 27(5): 886-902 (2008)

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