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"The Role of Time-Varying Contextual Factors in Latent Attrition Models for ..."

Patrick Bachmann, Markus Meierer, Jeffrey Näf (2021)

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DOI: 10.1287/MKSC.2020.1254

access: closed

type: Journal Article

metadata version: 2021-09-16

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Patrick Bachmann, Markus Meierer, Jeffrey Näf:
The Role of Time-Varying Contextual Factors in Latent Attrition Models for Customer Base Analysis. Mark. Sci. 40(4): 783-809 (2021)

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