"Learning Product Characteristics and Consumer Preferences from Search Data."

Luis Armona, Greg Lewis, Georgios Zervas (2025)

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DOI: 10.1287/MKSC.2023.0118

access: closed

type: Journal Article

metadata version: 2025-09-11

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Luis Armona, Greg Lewis, Georgios Zervas:
Learning Product Characteristics and Consumer Preferences from Search Data. Mark. Sci. 44(4): 838-855 (2025)

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