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"Evaluating Promotional Activities in an Online Two-Sided Market of ..."

Paulo Albuquerque et al. (2012)

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DOI: 10.1287/MKSC.1110.0685

access: closed

type: Journal Article

metadata version: 2020-05-14

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Paulo Albuquerque, Polykarpos Pavlidis, Udi Chatow, Kay-Yut Chen, Zainab Jamal:
Evaluating Promotional Activities in an Online Two-Sided Market of User-Generated Content. Mark. Sci. 31(3): 406-432 (2012)

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