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"Know Your Firm: Managing Social Media Engagement to Improve Firm Sales ..."
Fei Ren, Yong Tan, Fei Wan (2023)
- Fei Ren, Yong Tan, Fei Wan:
Know Your Firm: Managing Social Media Engagement to Improve Firm Sales Performance. MIS Q. 47(1): 227-262 (2023)
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