"A preference scoring technique for personalized advertisements on Internet ..."

Jong Woo Kim et al. (2006)

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DOI: 10.1016/J.MCM.2004.12.011

access: open

type: Journal Article

metadata version: 2022-10-04

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Jong Woo Kim, Kyung Mi Lee, Michael J. Shaw, Hsin-Lu Chang, Matthew L. Nelson, Robert F. Easley:
A preference scoring technique for personalized advertisements on Internet storefronts. Math. Comput. Model. 44(1-2): 3-15 (2006)

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