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"Research Note - Sole Entrant, Co-optor, or Component Supplier: Optimal ..."

R. Venkatesh, Pradeep Chintagunta, Vijay Mahajan (2006)

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DOI: 10.1287/MNSC.1050.0457

access: closed

type: Journal Article

metadata version: 2022-08-30

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  - journals/mansci/VenkateshCM06
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  - https://dblp.org/rec/journals/mansci/VenkateshCM06
R. Venkatesh, Pradeep Chintagunta, Vijay Mahajan:
Research Note - Sole Entrant, Co-optor, or Component Supplier: Optimal End-Product Strategies for Manufacturers of Proprietary Component Brands. Manag. Sci. 52(4): 613-622 (2006)

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