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"Is Personalized Pricing Profitable When Firms Can Differentiate?"
Xi Li, Xin (Shane) Wang, Barrie R. Nault (2024)
- Xi Li
, Xin (Shane) Wang
, Barrie R. Nault
:
Is Personalized Pricing Profitable When Firms Can Differentiate? Manag. Sci. 70(7): 4184-4199 (2024)

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