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"The Value of Commitments When Selling to Strategic Consumers: A Supply ..."

Mustafa O. Kabul, Ali K. Parlaktürk (2019)

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DOI: 10.1287/MNSC.2018.3183

access: closed

type: Journal Article

metadata version: 2020-06-30

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Mustafa O. Kabul, Ali K. Parlaktürk:
The Value of Commitments When Selling to Strategic Consumers: A Supply Chain Perspective. Manag. Sci. 65(10): 4754-4770 (2019)

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