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"Liking and Following and the Newsvendor: Operations and Marketing Policies ..."
Ming Hu, Joseph Milner, Jiahua Wu (2016)
- Ming Hu, Joseph Milner, Jiahua Wu:
Liking and Following and the Newsvendor: Operations and Marketing Policies Under Social Influence. Manag. Sci. 62(3): 867-879 (2016)
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