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"Online evaluation of bid prediction models in a large-scale computational ..."

Shahriar Shariat, Burkay Orten, Ali Dasdan (2017)

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DOI: 10.1007/S10115-016-0972-6

access: closed

type: Journal Article

metadata version: 2017-05-28

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Shahriar Shariat, Burkay Orten, Ali Dasdan:
Online evaluation of bid prediction models in a large-scale computational advertising platform: decision making and insights. Knowl. Inf. Syst. 51(1): 37-60 (2017)

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