"The Effects of E-Commerce Recommendation System Transparency on Consumer ..."

Yi Li et al. (2024)

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DOI: 10.3390/JTAER19040126

access: open

type: Journal Article

metadata version: 2024-11-30

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Yi Li, Xiaoya Deng, Xiao Hu, Jing Liu:
The Effects of E-Commerce Recommendation System Transparency on Consumer Trust: Exploring Parallel Multiple Mediators and a Moderator. J. Theor. Appl. Electron. Commer. Res. 19(4): 2630-2649 (2024)

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