"Retailers' Differentiation Strategy and Pricing in the Rental Market of ..."

Li Chen (2019)

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DOI: 10.4067/S0718-18762019000300105

access: open

type: Journal Article

metadata version: 2025-01-19

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Li Chen:
Retailers' Differentiation Strategy and Pricing in the Rental Market of Digital Content: A Case of E-Textbooks. J. Theor. Appl. Electron. Commer. Res. 14(3): 61-75 (2019)

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