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"Selling vertically differentiated products under one channel or two? A ..."

Junwu Chai et al. (2020)

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DOI: 10.1080/01605682.2019.1605469

access: closed

type: Journal Article

metadata version: 2020-09-05

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  - journals/jors/ChaiYLPH20
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  - https://dblp.org/rec/journals/jors/ChaiYLPH20
Junwu Chai, Wei Yan, Youwei Li, Mark Palmer, Qilin Huang:
Selling vertically differentiated products under one channel or two? A quality segmentation model for differentiated distribution channels. J. Oper. Res. Soc. 71(8): 1180-1198 (2020)

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