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"Social Product-Customization Systems: Peer Input, Conformity, and ..."
Tobias Schlager et al. (2018)
- Tobias Schlager, Christian Hildebrand, Gerald Häubl, Nikolaus Franke, Andreas Herrmann:
Social Product-Customization Systems: Peer Input, Conformity, and Consumers' Evaluation of Customized Products. J. Manag. Inf. Syst. 35(1): 319-349 (2018)
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