Stop the war!

Остановите войну!

for scientists:

default search action

combined dblp search
author search
venue search
publication search

ask others

"Sentiment Analysis of Brand Personality Positioning Through Text Mining."

Ruei-Shan Lu et al. (2019)

> Home

Details and statistics

DOI: 10.4018/JITR.2019070106

access: closed

type: Journal Article

metadata version: 2022-01-08

- view
  - electronic edition via DOI
  - unpaywalled version
  authority control:
- export record
  dblp key:
  - journals/jitr/LuTLMC19
- ask others
- share record
  persistent URL:
  - https://dblp.org/rec/journals/jitr/LuTLMC19
Ruei-Shan Lu, Hsiu-Yuan Tsao, Hao-Chiang Koong Lin, Yu Chun Ma, Cheng-Tung Chuang:
Sentiment Analysis of Brand Personality Positioning Through Text Mining. J. Inf. Technol. Res. 12(3): 93-103 (2019)

a service of

manage site settings

To protect your privacy, all features that rely on external API calls from your browser are turned off by default. You need to opt-in for them to become active. All settings here will be stored as cookies with your web browser. For more information see our F.A.Q.