"Ethical and legal challenges of AI in marketing: an exploration of solutions."

Dinesh Kumar, Nidhi Suthar (2024)

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DOI: 10.1108/JICES-05-2023-0068

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type: Journal Article

metadata version: 2025-03-03

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Dinesh Kumar, Nidhi Suthar:
Ethical and legal challenges of AI in marketing: an exploration of solutions. J. Inf. Commun. Ethics Soc. 22(1): 124-144 (2024)

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