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"Social media content and product co-creation: an emerging paradigm."

Ashish K. Rathore, P. Vigneswara Ilavarasan, Yogesh Kumar Dwivedi (2015)

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DOI: 10.1108/JEIM-06-2015-0047

access: closed

type: Journal Article

metadata version: 2020-09-05

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Ashish K. Rathore, P. Vigneswara Ilavarasan, Yogesh Kumar Dwivedi:
Social media content and product co-creation: an emerging paradigm. J. Enterp. Inf. Manag. 29(1): 7-18 (2015)

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